Let me simplify the context for you, Pay Per Click Advertisement stands for: we promote our businesses through advertisements, they keep popping up, so each time a customer is clicking on yours to view it, you pay for it. It is one of the efficient way in bringing into large traffic to your website. This however does not bring Organic traffic like SEO does, this brings in inorganic traffic as you are paying for it, yet it is equally important.
- This is proven to bring faster traffic than SEO.
- This promotes your brand on various platforms.
- Creates awareness for your brand
